Strategizing distinct ways to sell inventory and generate buzz around your dealership are likely major areas of focus for your business. Now, imagine a tool that does both at the same time. ConsumerLane™ allows you to keep vehicles purchased from consumers on your lot, or wholesale them directly on the CarOffer platform. And, with the ability to reach service drive customers and automatically market to your customers, dealers can deliver invitations and offers that drive traffic.
We’ve seen firsthand how the pandemic has presented dealerships with immense challenges. As a business dedicated to helping dealers succeed and prepare for the post-pandemic market, we’re proud to offer ConsumerLane free of charge to all of our dealership partners. We anticipate upcoming uncertainty and volatility in the market across the, which is why we’re committed to giving dealerships the best chance to thrive during these uncertain times.
“We piloted ConsumerLane and did a side-by-side comparison with other online appraisal applications. CarOffer’s product quickly distanced itself from the competition. We’ve been able to buy many more cars from consumers with ConsumerLane, and those that don’t fit our retail criteria, we simply sell on the CarOffer platform with the click of a button. It’s a very powerful and much needed product and it’s a win-win for our dealerships and our customers.”