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    Acquire More Cars with our ConsumerLane™ Vehicle Trade-in Solution

    ConsumerLane™ enables you to give customers a cash offer for their used vehicle within seconds. By providing CarOffer-backed “Sell your Car” and trade-in instant binding offers directly to your customers, you can beat your competition by leveraging the buying power of CarOffer. You can keep the vehicles or simply sell them to CarOffer. Regardless, the customer is exclusively yours 100% of the time.

    Get Started with ConsumerLane™

    Buy Consumer Vehicles Whether you want to leverage your service drive by automatically inviting your service customers to fill out a condition report or you want to target your customers with our automated Dealer ...
    ConsumerLane™ Can be Used in Any Digital Retail Process An exact payment cannot be calculated if the trade-in is an estimated number. ConsumerLane™ allows our dealers to give a real cash offer for the trade in seconds.
    Alleviate the Risk Don’t want to keep the car? Pass the vehicle on to CarOffer, backed by the highest offer in the Buying Matrix™.

    Drive Traffic. Generate Sales.

    Strategizing distinct ways to sell inventory and generate buzz around your dealership are likely major areas of focus for your business. Now, imagine a tool that does both at the same time. ConsumerLane™ allows you to keep vehicles purchased from consumers on your lot, or wholesale them directly on the CarOffer platform. And, with the ability to reach service drive customers and automatically market to your customers, dealers can deliver invitations and offers that drive traffic.

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    Helping You Navigate the Used-Car Market

    We’ve seen firsthand how the pandemic has presented dealerships with immense challenges. As a business dedicated to helping dealers succeed and prepare for the post-pandemic market, we’re proud to offer ConsumerLane free of charge to all of our dealership partners. We anticipate upcoming uncertainty and volatility in the market across the, which is why we’re committed to giving dealerships the best chance to thrive during these uncertain times.

    We piloted ConsumerLane and did a side-by-side comparison with other online appraisal applications. CarOffer’s product quickly distanced itself from the competition. We’ve been able to buy many more cars from consumers with ConsumerLane, and those that don’t fit our retail criteria, we simply sell on the CarOffer platform with the click of a button. It’s a very powerful and much needed product and it’s a win-win for our dealerships and our customers.

    Jeff Dyke | President, Sonic Automotive

    Ready to Get Started?

    Get in touch with us today to learn how to access ConsumerLane™ or to schedule a demo on how it works.

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